Disaster RecoveryIn 2019, an IBM report on the costs associated with planned & unplanned downtime for large enterprises calculated the average revenue cost of an unplanned application outage was estimated at over $400,000 per hour. According to that report,35% of those organizations experience it on a monthly basis, resulting in financial losses, as well as loss of trust.
No business wants to lose money to IT downtime, especially when it can largely be avoided with cloud-based disaster recovery. While organizations have long had disaster recovery scenarios in place, cloud computing provides a drastic improvement in terms of cost and reliability. Here are three no-nonsense reasons for you to choose a cloud-based disaster recovery system for your organization.

1. It’s Cost-Effective

Traditionally, organizations maintained tape storage in a second location, usually far away from their primary data center. This, however, is both inefficient and ineffective. Having a second facility protects against natural disasters such as hurricanes and floods, but the cost of maintaining a second can outweigh the long-term benefits. 
By eliminating the need for a second set of hardware, cloud-based disaster recovery removes a lot of the capital expenditure previously incurred. As a result, the resources previously allocated to expensive disaster recovery solutions can be put toward other areas of IT, such as improving security or investing in new equipment to help employee productivity.

2. It’s More Reliable

Using a cloud-based disaster recovery strategy means your organization can return to full functionality in seconds, as opposed to the hours or even days it would take more traditional data recovery systems. In the past, organizations were required to make the costly decision of whether to keep backup servers hot (always running), warm (some running) or cold (none running) in case of disaster. Obviously, the more servers that kept running, the more costly it was to maintain.
Cloud-based disaster recovery and virtual machines, allow an organization’s data to remain available and accessible. When the original data center fails, cloud-based disaster storage can quickly reboot, eliminating valuable downtime without the significant run-time costs of tape.

3. It Improves Performance

Not all applications are created equal. While some programs are integral to an organization, such as email or customer management systems, there are others that are not as important. While all applications should be backed up, organizations can more easily create a tiered disaster-recovery approach with the cloud. More important applications can be given top priority and be given top protection; other applications can be given less priority.
By doing this, organizations can create a disaster-recovery approach that is more efficient and meets organizational goals. It’s not only more cost-effective, but also prioritizes the applications that are critical to operations and that need to be accessed immediately in a disaster scenario.

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